USL to be broadcast on network TV for the first time in history | Football | The Guardian

3 years ago by LateToTheCuttingEdge to c/usl_championship

The USL and CBS have announced a four-year partnership that will matches be broadcast on linear television for the first time in league history

Not sure what to think of this news. 100 matches a year for both leagues is something like 15% of possible matches (if my math is right). Will the rest of the matches be broadcast elsewhere?

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popcornheadlines 2 points 3 years ago

Yes, it seems like theyre working out a different deal with another broadcaster for the remaining games. According to Backheeled, 90% of ALL USL games will be free to watch. If true, I think this is a great deal. If CBS is able to give more coverage to USL via segments in shows and better overage of games it can really grow the leagues.

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LateToTheCuttingEdge 2 points 3 years ago

Good to hear. I'm generally not a fan of CBS sports coverage, and Paramount+ is terrible (had it free for a few months and dropped it like a bad habit when the trial was finished) , but you're right that more exposure can only be good for the league. Guess I'll be swapping out the ESPN subscription in spring!

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popcornheadlines 2 points 3 years ago

Yeah im also not a fan of paramount+ but more coverage is more coverage. ESPN did great broadcasting every game, but I feel like they put no effort into media coverage, advertising, and broadcasting quality. If CBS does stuff like that I think this can be a nice step up for USL

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