Major League Pickleball CEO: This is not a fad, this is a phenomenon

3 years ago by flynnguy to c/pickleball

Pickleball is projected to have 22.3 million players by the end of 2023, according to UBS. Major League Pickleball CEO Julio Depietro and COO Bruce Popko join Yahoo Finance Live to discuss the growing popularity of the sport, how to convert pickleball players into viewers, brand relationships, and more.
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What is Pickleball?

Pickleball can be played either indoor or outdoor. It is a paddle sport where two (singles) or four players (doubles) hit a wiffle ball over a net. It is a mixture of Tennis, ping-pong/table tennis and is played on a badmiton sized court. It is currently one of the fastest growing sports in America.

Rules:

  1. Be Nice; No Discrimination, Harassment, or Malicious Content. This is a welcoming community. I don't care who you are, you are welcome here.
  2. Keep Discussions Civil. There's a place for trash talk, that place is not here.
  3. Promotion Requires Participation. This community's purpose it to promote engagement, not to be a billboard.
  4. Post Must be On-Topic. We're here to talk about Pickleball. If you want to discuss something else, I'm sure there's a community out there for you.

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