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JJROKCZ 76 points 3 years ago

Good. Defy unjust laws brazenly whenever possible, otherwise change will never happen

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GladiusB 24 points 3 years ago

Especially dumb inept laws that don't really help

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raltoid 5 points 3 years ago

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raltoid 62 points 3 years ago

This isn't Nintendo "defying" anything, they're just going with the times.

Clarification: There is no law specifically banning gay marriage in Japan(it's just not included yet), courts support giving gay people constitutional protection, they legally reckognize gay marriage if married in another country, around 70% of people openly support it, etc.

There are also dozens of large cities and wards that have a "civil union" style system that helps with the strict apartment renting system in Japan and similar things like having a right to see your loved one in a hospital, some add provisons so gay couple can adopt as well.

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Hyperi0n 9 points 3 years ago

They did have an open transgender character.

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oatscoop 8 points 3 years ago

They also had Zelda crossdressing to get into that "women only" town in BotW.

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raltoid 4 points 3 years ago

In popular anime and Japanese games there are dozens of characters that are gender neutral, open cross dressers, transgender, etc. Some anime have characters that are specifically made to be gender neutral, as a part of the plot.

Individuals don't care that much, it's just that the culture in and of itself is a bit conservative. So long term/permanent changes take a long time to implement, specially when it comes to things like the constition and federal laws. To further illustrate: Some companies still use floppy disks...

As an example:

Felix Argyle - A male charcter in a fairly popular anime(In Japan and internationally), which dresses and acts feminine but is fully open about being male if you ask. It's just that most people in the show don't ask.

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ImFresh3x -15 points 3 years ago

I mean, legality aside, lots of companies have suffered financially for doing anything perceived as supporting anything LGBTQ lately. Target, Starbucks, Bud, etc. They’re definitely defying the urge to stay silent and neutral when it seems best to for business.

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Kolanaki 24 points 3 years ago

Have they actually suffered tho, or is that just what the bigots who boycott them for having rainbows on their products are saying happened because they want to feel like they won?

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Steeve 16 points 3 years ago

They haven't, every single one of them are up Y/Y on revenue as of their last earnings. This dude is just trying to drum up outrage.

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Steeve 20 points 3 years ago

I'd love for you to link some earnings with that statement because that's absolutely bullshit lol

Edit: Fine, I'll do it. Last quarter earnings:

SBUX, 14.20% revenue growth Y/Y

TGT, 0.60% revenue growth Y/Y, still beat EPS expectations

BUD, 7.39% revenue growth Y/Y

Do better.

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beefcat 8 points 3 years ago

Jesus christ you fucking killed him man.

Also I had no idea the conservative backlash against these companies was so anemic. It really warms my heart to know that these bigoted fuckwits really are a loud minority.

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Steeve 3 points 3 years ago

It almost always is! There's a lot of shit wrong in this world, but where American hillbillies choose to spend their money is absolutely not worth the media/social media attention we give it for some reason.

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ImFresh3x -17 points 3 years ago

Look at their stock prices though… everything has been bullish. Theirs have been dropping.

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DLSchichtl 15 points 3 years ago

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Steeve 10 points 3 years ago

They were all down because they missed previous earnings. SBUX and BUD are up big since last earnings, TGT is slightly up. American hillbillies do not determine share value.

https://sh.itjust.works/comment/1274248

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UlrikHD 15 points 3 years ago

I don't think a Japanese company targeting the youth is concerned about what American conservatives think.

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ImFresh3x -1 points 3 years ago

Cool. I think it’s generally “easier, albeit lazy and wrong, for companies to choose be silent, and I give Nintendo some credit for not going with the “easy” option.

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HeavenAndHell 13 points 3 years ago

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randon31415 4 points 3 years ago

More like "Go woke or go broke."

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ImFresh3x 2 points 3 years ago

I didn’t say it wasn’t. Jfc you’re super hostile on the internet. Chill.

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Hypersapien 3 points 3 years ago

You have to look at their customer makeup. Budweiser losing money doesn't surprise me at all but I'm kind of surprised at Starbucks. Although they probably have a lot of Karens going there, too

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oatscoop 2 points 3 years ago

Starbucks could just be a victim of the economic downturn: anyone looking to spend less is going to start with expensive coffee drinks.

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magic_lobster_party 3 points 3 years ago

I not sure if there’s that cause and effect. It’s probably more something in the lines of:

“How can we turn around this failing business? I know! Let’s openly support LGBTQ! That will make people return to buy our product. Oh no! People didn’t care.”

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ImFresh3x -5 points 3 years ago

Those businesses weren’t failing. The decline in sales is perfectly timed with right wing outrage. 30-40% of this country is now triggered by rainbows.

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Steeve 11 points 3 years ago

Last quarter earnings:

SBUX, 14.20% revenue growth Y/Y

TGT, 0.60% revenue growth Y/Y, still beat EPS expectations though

BUD, 7.39% revenue growth Y/Y

You're wrong. Back up your claims with data next time, help stop the spread of misinformation. Do better, you aren't on Reddit anymore.

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BirdieNumNum 42 points 3 years ago

Surprised Mario Kart hasn’t been labeled “woke” by conservatives yet over Rainbow Road!

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samus12345 1 point 3 years ago

It's called a road, it's called a rainbow road

It is a road that you go

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Aikawa 28 points 3 years ago

Finally! No longer will Mario need to introduce Luigi as his "brother"!

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MaxVoltage 22 points 3 years ago

Wait Nintendo is based?

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JonDorfman 37 points 3 years ago

About as based as any other publicly traded corporation.

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pizza_rolls 25 points 3 years ago

In this case, sure. But they are also doing a lot of big shitty corporation things, like going after emulators despite not offering any alternatives to be able to play older games.

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pale_tony 12 points 3 years ago

PR or not, they’re doing something fairly radical as a Japanese company. It means a lot coming from them and in defiance of government/public discrimination.

I agree with your sentiment about their actions towards emulators but I think the issues can reasonably be separated out.

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BilboBargains 19 points 3 years ago

So long, gay Bowser

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mightyfoolish 18 points 3 years ago

It's incredible to see Nintendo change their stance on anything. One of the most conservative companies I can think of when it comes to why topic.

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richyawyingtmv 14 points 3 years ago

Nah, they've changed since the old days. Look at how much is released completely uncensored on the Switch compared to PlayStation - Sony's rules are significantly stricter.

When it comes to emulation and game preservation though....ha, no - Nintendo have stayed just as bad and clueless as ever

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Stovetop 17 points 3 years ago

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BrudderAaron 14 points 3 years ago

LOVE WINS!

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NotAGuyInAHat 9 points 3 years ago

How am I supposed to masturbate to the Mario Movie Ethically now!?!?!