At the center of Atlanta City’s crest is a stylized “A” in the shape of a phoenix, the city’s official symbol, surrounded by a dogwood blossom with four petals “representing unity and connection.” A root system inside the crest “(symbolizes) Atlanta’s rich cultural and historical foundation” and is “a reminder that while the city continues to grow and evolve, its strength is rooted in the people, neighborhoods, and traditions that make Atlanta unique.”

The crest bears the club’s official colors of Atlanta red — meant to differentiate it from the red in the Falcons, Hawks, and Braves logos — along with Georgia peach, platinum metallic, and black char, a color palette named The Soul of Atlanta. A chevron pattern, similar to the one on Atlanta United’s “Kings Kit,” is termed a “unifying thread across Atlanta City and Atlanta United.” The shape of the crest itself is a nod to that of Atlanta United’s.