Google's Goto Gambit: Search Links Now Hide Destinations to Thwart Scrapers

10 days ago by themachinestops to c/technology

Google now routes many search result links through google.com/goto redirects instead of exposing destination URLs directly. The change aims to hinder scrapers and AI data collectors. Most SEO tools have adapted by resolving the final address from redirect headers, yet the move reduces transparency for analysts and alters long-standing workflows.

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technology

@piefed.social

Tech related news and discussion. Link to anything, it doesn't need to be a news article.

Let's keep the politics and business side of things to a minimum.

Rules

No memes

go to feed...