I've almost seen zero ads in about 15 years. I use all the types of adblockers: browser extensions and dns-based. I don't use traditional TV or movie theatres. I don't read printed magasines. So really, really close to no ads in 15 years. Yesterday I went to the fueling station with my car: there was nobody else. They changed the station so now, there's screens showing ads and really loud audio. Since there was nobody else, I could hear all 8 pump's ads screaming at the same time. It was really dystopian and overstimulating. I only managed to put like 5 litres and I couldn't stand it, I was screaming at the screen to stop shouting at me. I did pay my 5 litres that I put in, but I left for another gas station. I will never return to that one, which was my usual one.