One year-post acquisition, X traffic and monthly active users are in decline, report claims

3 years ago by L4sBot to c/technology

One year-post acquisition, X traffic and monthly active users are in decline, report claims::Despite proclamations from X CEO Linda Yaccarino that usage of the social network was at an all-time high this summer, a new report is throwing cold water

Rally 67 points 3 years ago

I just want it to die already. Please move on from this shitshow

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hansl 23 points 3 years ago

Digg is still around. MySpace is still a thing. Hell, you can still download and run ICQ (though I think it’s run by a Russian company now).

There’s not a lot of real dead products on the internet. They just fade slowly behind the bushes, and I think X/Twitter is getting there.

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garretble 55 points 3 years ago

I used to interact with twitter at least a dozen times a day. Probably double that, really.

Since January it’s been 0 times a day.

Oh well.

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seitanic 5 points 3 years ago

I don't miss much about it. My heart goes out to people who had communities on there that were important to them. Like many things, this hit minorities the hardest.

Unfortunately, "Rich asshole buys thing and screws minorities" is a daily occurrence. (Although rarely at this scale.)

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stolid_agnostic 5 points 3 years ago

What exactly did you do on there? I mean to ask what you found pleasurable or useful about it.

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ilinamorato 6 points 3 years ago

I'm not OP, but with my follow list it was great for learning little bits over the course of the day. Astronomy tidbit, history tidbit, anthropology tidbit. I also followed some pretty funny 280-character comedians, and participated in the odd hashtag game, but for the most part it was about learning things I didn't know.

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stolid_agnostic 3 points 3 years ago

Cheers!

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AzureRT 1 point 3 years ago

Same but recently I only logged in maybe two, three times last week and this week zero. Only on there to retweet art

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const_void 53 points 3 years ago

Exactly as planned

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seaQueue 29 points 3 years ago

I'm just waiting to see how he uses this as a vehicle for tax evasion, or requests some kind of public bailout.

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SiegeRhino 22 points 3 years ago

now why on earth would an apartheid beneficiary do something like spend billions of dollars to dissolve an online platform used as a way for his political rivals to organize against him?

no it's because he is a dumb silly goose making wacky decisions! this was definitely not a targeted and malicious investment to make his enemies go away

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phoenixz 12 points 3 years ago

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tsonfeir 38 points 3 years ago

Everyone’s using Wayland, right? Oh wait… wrong X, same logo

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moldyringwald 12 points 3 years ago

Im pretty sure someone made the wayland.social mastodon instance for that exact purpose lol

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stolid_agnostic 21 points 3 years ago

And absolutely nothing of any value was lost. Unless you're a reporter needing a low-effort article, I guess.

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Pxtl 15 points 3 years ago

Look, I know we used to call it the hellsite but I miss Twitter. I followed a million amazing artists and musicians and and Podcasters municipal politicians and activists and journalists. Real people doing real stuff.

Twitter was the place to follow all the Internet Famous creators.

And now it isn't.

Lemmy/Reddit is still the best workflow for following topics, but Twitter's flow was the best place to follow people. And now that's been broken up into Mastodon, BlueSky, Threads, and Twitter. Sucks.

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stolid_agnostic 4 points 3 years ago

People used to do RSS feeds. If you want that constant feed of information, you should subscribe to some--they still exist.

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HeyThisIsntTheYMCA -1 points 3 years ago

Tumblr is the hellsite

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SinningStromgald 16 points 3 years ago

All's well that ends well. Don't let the door hit you in the ass on your way to the garbage heap of internet failures.

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pirrrrrrrr 14 points 3 years ago

Now even tweet previews are busted in Discord.

You can't even share tweets without using something like fxtwitter.

PITA

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HeyThisIsntTheYMCA 6 points 3 years ago

Still in decline

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autotldr 6 points 3 years ago

This is the best summary I could come up with:

On mobile devices in the U.S., performance had also declined 17.8% year-over-year, based on monthly active users on iOS and Android.

The firm’s estimates are determined by machine learning algorithms powered by millions of websites and apps’ first-party analytics, including through its own consumer products that measure device traffic data as well as through partnerships with other companies, including ISPs, other measurement firms, and demand-side platforms.

The report also indicates that X’s declines are part of a broader shift, as web traffic to the top 100 social networks and online communities the firm tracks were also down by 3.7% in September, save TikTok, which grew 22.8% on a global basis.

On mobile, the same trend was true, but X’s monthly active users declined by 17.8% in September, compared with Facebook and Instagram, down by 8% and 3.7%, respectively.

In addition, Similarweb’s analysis touches on the declining importance of X in the news ecosystem, noting that three years ago, The New York Times would receive 3-4% of its traffic from Twitter, but that’s now down to less than 1%.

Yaccarino also shared other figures at an event in October, noting that people are spending 14% more time on X, with a 20% increase in consuming video and that 1.5 million sign up for X daily, up 4% year-over-year.

The original article contains 723 words, the summary contains 217 words. Saved 70%. I'm a bot and I'm open source!

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hdnsmbt 6 points 3 years ago

What's a "year-post"?

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ChaoticNeutralCzech 4 points 3 years ago

Hyphen in wrong spot. This error was present in the original headline.

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hdnsmbt 1 point 3 years ago

That's a really old xkcd! Thanks for digging it out!

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Stoney_Logica1 3 points 3 years ago

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wantd2B1ofthestrokes -15 points 3 years ago

I don’t really know. Ive always been just a lurker, not a poster, on Twitter and I honestly haven’t noticed any significant changes to my timeline. Their web traffic metrics are a data point but I just don’t know if they really tell us anything substantive.

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sebinspace 22 points 3 years ago

don’t know if they really tell us anything substantive

That’s literally what statistics are, the most substantive evidence that exists

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wantd2B1ofthestrokes -15 points 3 years ago

That definitely depends. “100% of people that drink water die” is a statistic. The question is always whether the statistics are actually good

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sebinspace 10 points 3 years ago

Whether or not you’re intelligent enough to notice when statistics are being used to fuck with you is separate from whether or not those statistics are real.

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wantd2B1ofthestrokes -6 points 3 years ago

I mean a statistic can be “real” and also not useful. A person can also be statistically illiterate. I’m not sure these realities validate their web traffic metrics as something that’s really measuring what’s important to twitter’s long term health.

Definitely does not blanket make all statistics useful.

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threelonmusketeers 8 points 3 years ago

100% of people that drink water die

The question is always whether the statistics are actually good

Technically, that is not a good statistic. Only ~93% of people that drank water have died. 8 billion are still alive.

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NocturnalMorning -16 points 3 years ago

Probably Elon Musks plan all along. Nobody is this stupid to run a company into a ground the way he has.

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NaibofTabr 19 points 3 years ago

Nobody is this stupid

I really, really wonder... after the whole ripping out servers himself and sticking them in a truck incident, it's clear the man has no idea how computer networks actually function. Mr. "This is making my brain hurt" probably couldn't pass the CompTIA A+ cert, but he's too arrogant to listen to people who are better qualified.

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some_guy 16 points 3 years ago

You vastly overestimate this turd’s ability. He was born rich and got lucky a couple of times.

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NocturnalMorning -8 points 3 years ago

I don't know, I didn't used to think he was doing on purpose. The man has a physics degree, so he's not an idiot. I just find it hard to believe he has made so many dumb mistakes in a row without realizing it.

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CosmicTurtle 12 points 3 years ago

That's the problem. He's made a shit ton of mistakes and he hasn't realized it. His own internal numbers show that the platform is in decline but he's just saying "No. It's the users who are wrong."

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stolid_agnostic 4 points 3 years ago

Anybody can get a physics degree--a baccalaureate level university education simply isn't that difficult. Really, it's a question of the time and effort, and any talents or intelligence you have will make it easier.

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NocturnalMorning 3 points 3 years ago

Have you ever taken an advanced physics course before? Bcz it sounds like you haven't. I'd also like to add that my bachelor's degree in aerospace engineering was anything but easy.

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8ender 3 points 3 years ago

Intelligence != Wisdom

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HeyThisIsntTheYMCA 2 points 3 years ago

I know a few idiots with physics degrees. Being able to do maths doesn't mean you're smart.

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stolid_agnostic 12 points 3 years ago

LOL LOL the only reason Paypal succeeded is because they kicked him out. He wanted to call it x.com too. All those other companies that he supposedly runs? They are doing much better now that he's obsessed with Twitter and not bothering the actual smart people who work there.

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hdnsmbt 5 points 3 years ago

You're still underestimating human stupidity? In 2023??

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q47tx -3 points 3 years ago

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