EA CEO Andrew Wilson confirmed the company is considering putting ads in traditional AAA games — titles that players purchase up-front for around $70 apiece. In the Q&A part of EA’s latest earnings call, Eric Sheridan from Goldman Sachs asked Wilson about dynamic ad insertion in traditional AAA games. Wilson said, "…Advertising has an opportunity to be a meaningful driver of growth for us." He then continued, "…we have teams internally in the company right now looking at how we do very thoughtful implementations inside of our game experiences."
The review bombings have helped before. Probably everyone has an ea game in their library. Lets give it a go.
Or just vote with your wallet.
The review bombings have helped before. Probably everyone has an ea game in their library. Lets give it a go.
Or just vote with your wallet.
Or both.
Vote with your wallet has no impact whatsoever. It assumes people around you were informed, had similar opinions and the discipline you have. Not saying buy their games or stop voting but experience shows that its not enough for this particular problem.
The masses will buy any game thats marketed to them enough. It’s how we got into this mess in the first place.
Well that's true to some extent, but there has been past attempts at this, and they have been pushed back successfully, even with those 'masses' being there in previous generations.
Also recent victories show that even in today's environment, positive change can be effected.
Try not to be cynical. If we lose, we lose, but at least we can look at ourselves in the mirror the next day.
If they are fullscreen ads that disrupt, then yeah pushback is expected. But they wont do this, they will slip them in slowly and people wont generally care.
Pushback from gamers only usually happens when its something like losing the ability to play the game - see recent helldivers controversy.
There should have been a pushback on microtransactions from the start, but people just said "well you dont have to buy them" and here we are.
If they are fullscreen ads that disrupt, then yeah pushback is expected. But they wont do this, they will slip them in slowly and people wont generally care.
Pushback from gamers only usually happens when its something like losing the ability to play the game - see recent helldivers controversy.
There should have been a pushback on microtransactions from the start, but people just said “well you dont have to buy them” and here we are.
That's not true though. They've tried adding ads in games for decades now, and they've always been pushed back successfully.
Just, hold. Stay the course. This new generation can do the same thing that previous gens have already proven can be done.
Oh, they're putting a lot of thought into it I'm sure.
That thought being "Money, Money, Money, Profit, Profit" of course.
ever played a mobile game and thought, "gosh, I wish they would put ads in every game"
They do, and it works because it is poking fun of the corporate hellscape we live in, which is whimsical. If they become real ads it will make the games less fun to play.
VR makes it even creepier with eye and head tracking. Not only will they present tailored ads, they will know which ones draw your gaze.
It's already been done. Black Box's NFS Carbon until Undercover all have ad clients built in that did that exact thing (displaying real ads on billboards).
Luckily it doesn't work but if someone were to buy the domain it could be dangerous.
And I am looking at never purchasing another EA game in my lifetime.
And you won't be missing much.
Of course there is another choice: you can continue to not buy their crap regardless of what they do.
The problem is the general public doesn't care and will probably continue to but EAs game's.
They already have ads on games, fifa has ads. Yeah every stadium in the world haves it but it doesnt mean they had tô put them there. And from time to time they launch kits like 'Nike whatever' and last year the Ted Lasso promo.
Yeah, they can make their own non-sponsored ads kind of like how GTA does if they want it to feel similar.
They've tried this several times
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@sh.itjust.works
Video game news oriented community. No NanoUFO is not a bot :)
Posts.
- News oriented content (general reviews, previews or retrospectives allowed).
- Broad discussion posts (preferably not only about a specific game).
- No humor/memes etc..
- No affiliate links
- No advertising.
- No clickbait, editorialized, sensational titles. State the game in question in the title. No all caps.
- No self promotion.
- No duplicate posts, newer post will be deleted unless there is more discussion in one of the posts.
- No politics.
Comments.
- No personal attacks.
- Obey instance rules.
- No low effort comments(one or two words, emoji etc..)
- Please use spoiler tags for spoilers.
My goal is just to have a community where people can go and see what new game news is out for the day and comment on it.
Other communities:
go to feed...
Fellow gamers, now is the time to push back on this crap. If you don't do it now, you'll live with this forever. They tried doing this in past generations as well, and failed.
Spread the word, tell others. Be vocal! Advocate for this not happening.
And if someone tells you that this isn't preventable, tell them not to be cynical. Remind them of the other positive changes we were able to have happen recently in gaming, and that in the past when they tried this, the pushback was successful in keeping the gaming companies from doing so.
And remember, some of those you would try to convince are probably astroturfers/bots.
(https://lemmy.world/comment/9976907) (https://lemmy.world/comment/9977246)
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