Amazon Doubles Prime Video Ads to 6 Minutes Per Hour
a year ago by BrikoX to c/technology
Amazon has quietly doubled the ad load on Prime Video to 4-6 minutes per hour, up from the 2-3.5 minutes initially discussed when ads launched in 2024.
Our TV company has that option built in. I can 'tape' shows and watch them later, shipping ads. This also works when the show is still playing.
So I'll wait half an hour, then watch my recorded show. I wouldn't consider watching tv without that function.
And the enshittification continues
I'd rather spend 10 minutes avoiding 4 minutes of advertising on a streaming service I pay for. Luckily, it doesn't take nearly that long.
I've only ever used Prime whenever they offer it free or with a cheaper delivery than it costs.
Last time it started showing ads, so I just pirated everything I wanted to watch. I won't even use it for free anymore, lol.
Cartoons were always 22 minutes. Like Spongebob or Simpsons. There was always 8 minutes of commercials per episode. That's 16 minutes per hour.
I dunno what argument I'm trying to make. I just remember this.
Cable TV was originally paid for so that channels wouldn't need to play ads to be profitable. We know how this ended.
Steaming services were originally paid for so that they wouldn't have to run ads to nlbe profitable. And we're almost back to where cable TV is. Soon, all plans will have ads no matter how premium is a plan.
Fuck that noise
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@lemmy.zip
News community around technology, social media platforms, information technology and governmental policy surrounding it.
What doesn't fit here?
The core of the story has to be technology focused.
- If article mentions "AI" in a sentence and then talks about business economics that doesn't make it tech news.
- Gaming is too many layers removed from technology. There are many dedicated communities that are a better fit for it.
- Transporation is too many layers removed from technology. EVs while use many cool technologies have many dedicated communities that are a better fit for it.
- Entertainment is too many layers removed from technology. While sometimes it can fit here, business or cultural aspects of it are a better fit for dedicated communities.
- Cybersecurity. While it heavily focuses on technology, most of the time it's too technical for most people who are not already invested in it. Should be posted in a dedicated communities unless it has broader connection to other tech areas.
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So... have we come full circle on TV again?
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