Netflix uses AI effects for first time to cut costs

a year ago by Davriellelouna to c/technology

The streaming firm says AI allowed The Eternauts to complete a sequence faster and cheaper.
NoForwardslashS 138 points a year ago

Streaming services are soon going to be like mobile gaming. Literal tons of low effort shit copying off each other so it's almost impossible to just browse the store and find anything with real quality.

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viral.vegabond 56 points a year ago

Is it not already that way? Browsing around on (pick any contender) is mostly just b-rate shit to me anyway.

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finix_the_psyker 32 points a year ago

At least its b-rate shit created by real human beings.

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viral.vegabond 6 points a year ago

Yes, and I didn't mean to make it seem like I was in support of implementing AI either. It's probably going to continue to get worse as a result.

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Flagstaff 12 points a year ago

I've been crawling through Star Trek: The Next Generation on P+. Go old-school and you'll avoid all this!

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hitmyspot 7 points a year ago

The new star trek, strange new worlds is also good. Modernised but keeps the flavour of older ones.

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Flagstaff 3 points a year ago

I'll add that to the watchlist, thanks!

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viral.vegabond 2 points a year ago

Good advice, thanks

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Stalinwolf 103 points a year ago

Now canceling the show mid-story by Season 2 will be cheaper than ever!

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Schnipp 40 points a year ago

Why only the effects? They could generate the series or movie on demand based on your algorithm recommendations! A great way to cut costs on this nasty expensive storage. (/s)

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aceshigh 8 points a year ago

Why even bother paying actors?

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sqgl 12 points a year ago

I don't have time for "TV". Can AI do the watching for me too?

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Soleos 5 points a year ago

That's... What an AI generated review is.

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rmuk 40 points a year ago

A boomer coworker recently said something that made a lot of sense to me: Netflix is for 2020s TV what Motown was for 1960s music. They've turned the artform into a production line, constantly optimising to shovel out as much content as possible, hunting the minimum viable product, and occasionally, very rarely, producing something good almost by chance. L

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IAmNorRealTakeYourMeds 23 points a year ago

not here to defend any corporation,

but TV was corporate slop before netflix.

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KairuByte 7 points a year ago

Loooong before. But I will say, most shows at least got a decent shake before Netflix became a producer. These days even a solid season 1 with rave reviews isn’t a guarantee of a season 2.

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IAmNorRealTakeYourMeds 4 points a year ago

i think Netflix practically killed sitcoms, as they never give shows any chance to build an audience before they cancel it.

on the other hand, they made Centaur would, so it's not all that bad

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acosmichippo 4 points a year ago

sounds like your coworker just wanted an opportunity to bitch about motown. this phenomenon isn’t unique to motown either.

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GladiusB 2 points a year ago

It really isn't. Optimization of any business usually yields promising benefits. But there are always those that lose to the optimization. Sports, films, music, even other businesses always cut people out that don't pull their weight or make it pain in the ass to match the new focus.

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Imgonnatrythis 38 points a year ago

Glad they are finally cutting costs at least. Will be nice to see the subscription cost finally drop for a change instead of perpetually getting jacked up with no improvements in the service provided. So when does the lower cost subscription start?

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jimjam5 33 points a year ago

Too lazy to fill in the lines of text but your last question goes in the last box with Padme.

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LilB0kChoy 31 points a year ago

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assassinatedbyCIA 2 points a year ago

🏴‍☠️

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burgerpocalyse 7 points a year ago
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KairuByte 11 points a year ago

This is the first time in a long time I don’t get a meme…

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tigerjerusalem 32 points a year ago

I'm divided because on one side AI is taking away many jobs that now outputs low quality shit. On the other hand, AI may allow small creators to see their vision become real with tight budgets, specially in countries without a strong movie industry.

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Codpiece 22 points a year ago

Netflix were outputting a lot of low quality shit before AI got involved.

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victorz 10 points a year ago

Funny, but ultimately irrelevant to their point, right?

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acosmichippo 5 points a year ago

the problem is AI is trained on art by small creators who don’t get compensated for it at all.

To me it’s fine to use for personal hobbies, but as soon as you start trying to make money with it or even just present it publicly you get into murky waters.

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mienshao 2 points a year ago

I’m sorry but you’re a clown if you think AI is going to be a tool used to help the little guy. Is like zuckerberg claiming Facebook will help connect and bring us together.

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victorz 16 points a year ago

Is like zuckerberg claiming Facebook will help connect and bring us together.

I don't like to admit it, but it has in my case. Pretty wild calling someone a clown for having a pretty good point/valid concern.

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melroy 31 points a year ago

I'm not even surprised, but I'm disappointed.

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Jakule17 17 points a year ago

Do what you want cause a pirate is free

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GreenKnight23 3 points a year ago

yo ho fiddle dee free

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cupcakezealot 12 points a year ago

netflix continues to suck film at 11

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nthavoc 4 points a year ago
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RagnarokOnline 2 points a year ago

Regardless, The Eternaut was awesome

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KairuByte 1 point a year ago

I really want to get into it but its pacing is ever slightly too slow. Is it worth pushing through? I think I stopped right after the episode where the wife is introduced.

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RagnarokOnline 1 point a year ago

It stays pretty slow but does begin to get a bit… weirder. The end of the season was rad and got me really hyped for season 2. I’ve actually watched the first season 2 times now.

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KairuByte 3 points a year ago

I’ll have to give it another attempt I suppose. It feels right up my alley other than the pacing.

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ArgumentativeMonotheist -10 points a year ago

I mean, they've been using "AI" to write scripts for at least a couple of years (Hot Frosty and The Gray Man were obviously not thought nor written by a human, for example), so I guess this was inevitable.

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NoForwardslashS 18 points a year ago

Wasn't The Gray Man based on a book? Yeah it was... not good, but is there evidence of AI in the script?

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ThunderComplex 10 points a year ago

Well, the only evidence I found at a quick glance is that the movie was released about four months before ChatGPT. And it had been in production since about 2020 which is obviously way before LLMs became a widespread.

So I think that’s a strong case it wasn’t written by AI.

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ArgumentativeMonotheist -3 points a year ago

"Chat GPT, write the script for a movie lasting about 90 minutes based on 'The Gray Man', pronto!"

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NoForwardslashS 16 points a year ago path: 0 18300572 18300782 18301140 18301625, hotness: undefined, score: 16, children: 1
ArgumentativeMonotheist -1 points a year ago

There's shitty and "even an illiterate schizophrenic can write something better". But of course that's not evidence, lol, it's just my hopeful speculation!

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kadup 2 points a year ago

How things are made matter just as much as the thing itself. People who can't understand this simple fact are half the reason our environment is being destroyed.

If the end result is all that matters, there are a ton of unimaginable horrors that could be done.

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RaivoKulli -16 points a year ago

If it doesn't mean it's noticeably shitty then don't care

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ArchmageAzor -22 points a year ago

Does it make it look worse? No? Then it doesn't matter.

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shneancy 37 points a year ago

it sure does matter to all the VFX artists who's work the AI has been trained on without their consent, and who now aren't getting hired because the plagiarism machine is cheaper

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prole 21 points a year ago

And we all know that VFX people are already super appreciated and always well-compensated for their work.

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TeddE 3 points a year ago

We already murder some babies. Why not murder all babies?

How about "because if bad stuff is bad, more bad stuff is worse"?

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prole 2 points a year ago

I was being facetious.

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tacosanonymous 18 points a year ago

Also the damage to our environment. The llms use a bunch of energy and fresh water.

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