I think it's a pattern recognition issue. We have brain areas specialized for facial recognition. There is a cognitive dissonance where something is almost but not quite a face. This is distinct from pareidolia where the pattern system recognizes that something resembles, but is definitely not a face.
My favorite theory is that it's about corpses. You know what looks similar to a person but isn't one? A dead person. People who don't like being around human corpses tend to live longer because you know, something killed that guy and it might kill you too
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