This.
Valve doesn't release games, it releases ads for Steam.
Which is fine. It's great. Makes for great, cheap products and long-term strategies that aren't trying to shake all the money off of you.
But that's the end goal, still.
As a friendly reminder, Valve also universalized DRM, invented multiple new types of microtransactions and actually kinda invented NFTs for a little bit.
Then again, Valve gets 30% to 20% of the benefits from all sales from their platform. It's easier to be generous when everyone has to pay you to make cash.
save